One of the highlights at this year’s South by Southwest was Mark Horvath’s interview with Terry Storch and Tony Steward of LifeChurch.tv. LifeChurch has grown tremendously in the 14 years since its bricks and mortar (well, garage and overhead projector) beginnings in Oklahoma City. With 13 campuses in five states and over 40 online experiences each week, LifeChurch reaches tens of thousands of people using everything from local bible study groups and youth programs to YouTube, Twitter, and even Second Life. The success of LifeChurch.tv provides a lot of insight into how to build and engage a communi
ty. Horvath got a laugh when he admonished everyone to pay attention even if they aren’t a faith-based organization, saying, “You eat the chicken, you spit out the bones. So, maybe you’re not a church, maybe you’re not faith based, but there’s something that you can learn, and these guys are really building a community online.”
Horvath interviewed a lot of great folks during SxSW. Check out these links if you’d like to hear more!
Chris Brogan
Beth Kanter
Chris Noble
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Tags: community, LifeChurch.tv, Mark Horvath, Second Life, South by Southwest, SxSW, Terry Storch, Tony Steward
